Recent Developments of Pop Music and its Industry with Particular Focus on Innovation, Variety and Financial Aspects Considering the Effects of the Digital Revolution and the Internet
MultiMediaArt
The Digital Revolution with its innovations has had a major effect on the music industry. Technological developments have brought a complete change from physical music media to music files and music streaming. With all those structural changes and especially the possibility to download music without paying for it, the financial consequences for the music industry are severe, and it is still struggling to find a way or a solution to recover. During the last 50 years, on one hand music sale concepts and marketing strategies of big major labels had to change, musicians had to find new ways to generate income, on the other hand with the internet, the music industry has been opened up for at least 40 million musicians, artists and producers to participate. From a philosophical point of view these developments have lead to mass production, mass culture and simulation of individuality. All this left its marks on the aesthetics of created and hence mass produced Pop Music. The analysis of number one chart hits since the 1970s shows the changes in terms of variety and diversity which leads to the discussion, if the presumption that modern Pop Music is becoming more and more the same can be proved. New possibilities have emerged for both listeners as well as musicians using digital technologies in everyday life, for studio productions and for live concerts. Text ausblenden
The Digital Revolution with its innovations has had a major effect on the music industry. Technological developments have brought a complete change from physical music media to music files and music streaming. With all those structural changes and especially the possibility to download music without paying for it, the financial consequences for the music industry are severe, and it is still struggling to find a way or a solution to recover. During the last 50 years, on one hand music sale concepts and marketing strategies of big major labels had to change, musicians had to find new ways to generate income, on the other hand with the internet, the music industry has been opened up for at least 40 million musicians, artists and producers...
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Denis Roth
MMA Bachelor 2011, MMA Master 2014
Aufgaben: AutorIn
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Presentation media
Pop Music / Pop Culture
Presentation media
Diversity
Presentation media
Individualism